New Media Age backs importance of Marketing and Advertising Conference

London
19th April, 2002

    The UK’s leading weekly new media publication, New Media Age has joined forces with ATE Conferences to highlight to marketers the importance of the interactive marketing and advertising opportunities for Casino, Gaming & Betting industries.

 
    With many issues for marketers arising from the government’s recent white paper on gaming and gambling, a two-day conference produced by ATE at Chelsea Village, London, 8th-9th July will explore, educate and uncover the opportunities that are emerging from this important and growing sector.
 

    Through its relationship with ATE, New Media Age will highlight the conference’s importance to its broad base of 10,000 subscribers, ranging from advertising and marketing executives to content developers, mobile, interactive TV and on-line platform providers to
leading advertising agencies. Further coverage will also appear on www.newmediazero.com, the title’s on-line portal boasting monthly traffic of 20,000 individual users.
 

    New Media Age will gain exclusive access to key speakers and industry players, a 10 per cent discounted delegate rate at the Marketing and Advertising Conference for NMA subscribers, additional coverage of New Media Age through ATE’s web portal at
www.ATEOnline.co.uk, as well as at-conference exposure of New Media Age through delegate material and voucher copies.
 

    ATE marketing manager, Heather Turner said: “The backing of such a high-profile title as New Media Age not only confirms the strong need for an in-depth analysis of this very important area of our business but also brings the industry into direct access with high calibre marketing, advertising and technical professionals looking to apply their skills and knowledge within the casino, gaming and betting sectors.”
 

    New Media Age editor, Michael Nutley added: "The long-awaited changes to the UK gambling laws have created unprecedented online opportunities for the casino, gaming and betting industries. This conference will provide an ideal opportunity for discussion of how the industry can seize these opportunities and take full advantage of them." 
 

Press enquiries to:
Chris Jones/Alex Fierek at Scott & Jones Communications
Tel: +44 1273 204817 
Fax: +44 1273 20482
info@sjc.co.uk